SEO (search engine optimization) Services
---Draw visitors to your site
effortlessly!
The key to growing your business
isn't just getting a website—it's getting customers to
find it.
Attract local customers to your
business...
Did you know that 82% of consumers prefer using the Internet
to find local businesses over Yellow Pages or the newspaper?
(Kelsey Group, 2007).
Attract local customers
searching for businesses like yours by coming up in Organic
Searches, Google Maps, Yahoo! Local, YellowPages.com, and
Superpages.com.
We take care of these crucial steps to help you grow your
business so you can focus on what you do best...running your
business! |
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Why do I need SEO?
The majority of web traffic is driven by the major
commercial search engines such as Google, Yahoo!,
and MSN. Various studies have shown that people
prefer to click on organic search results because
they think these results are more credible than
sponsored links from PPC. Although these sponsored
links from PPC programs are an
important element of an online marketing campaign,
organic search engine results are considered the
basic foundation to ensure long term success,
because you are not charged for each time someone
clicks to your site from a search engine.
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Most reputable SEO firms will not guarantee specific
ranking results, but will offer a guarantee around
an improvement in rankings. Search engine rankings
can fluctuate even within a day, and search engines
can change their ranking algorithm at any time.
Results also can take anywhere from 4 to 8 weeks to
appear – based on when a search engine crawls your
site and includes it in your indexing, and is
influenced by various aging approaches they may use
to set your ranking – e.g. experts believe that
older “established” sites get a higher ranking in
some cases than newer sites. Nobody can force a
search engine to crawl or visit your site on any
given time table – it is entirely up to the engines
themselves.
Most SEO companies offer a service that includes
initial optimization, external reference campaigns,
and then monthly monitoring and adjustments. Some
adjustments may have additional cost associated with
them.
The initial optimization and submission campaign
for your site often results in a dramatic increase
in your ranking within a few months.However, it is
unlikely that any sites ranking will remain in a
given position over time, due to competition from
other sites and changes in search engine algorithms.
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To maintain your site ranking, monthly monitoring
and maintenance are necessary. Having a reputable,
knowledgeable company monitor your site every month,
make minor adjustments, and identify potential major
adjustments ensures that your initial success
doesn’t disappear over time. Many customers consider
this service to be worth its weight in gold as it
provides peace of mind that the Organic ranking and associated
increased traffic remains
steady. |
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